User Experience Research

User experience research is always valuable. When you understand your users’ goals, needs, and pain points, you can tailor solutions to them.

Whether you’re figuring out the problem, designing the solution, or refining an existing tool, we can tailor a research plan to meet your needs. Each opportunity you take to research, plan, test, or iterate will add value and be instrumental to the final product’s success.

Our UX Research services include:

Discovery and Strategy

  • Stakeholder workshops
  • Competitive landscape analysis
  • User personas & empathy mapping
  • User journey mapping
  • User interviews
  • User surveys
  • Feature mapping
  • Priority scoring

Content Strategy

  • Content inventory
  • Content audit
  • SEO keyword research
  • Card sorting
  • Tree testing

Evaluation and Analysis

  • Usability audit
  • Task analysis
  • SEO performance review
  • Website analytics review

You can add one or more of these services to your project.

Research led by our professional services team will produce concrete, actionable recommendations and a deeper understanding of your members.

Interested in more information on how Wicket can help you create experiences your members love?

View all of Wicket’s Professional Services

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